Food is best friend shirt However, designing your own clothes can be a cost-effective way of ensuring you are fashionable and ‘on fleek’. Not only does designing your own clothes from items you already own save you money, but it also saves the environment! The fashion industry is churning out garment after garment, this is known as ‘fast fashion’. Fast fashion is damaging the planet because it uses excessive amounts of water, pollutes oceans with microfibres, and pollutes water. So if you are bored with your wardrobe but want to be more environmentally conscious, you can reuse old clothes and give them a make-over by creating a new design for them. Everyone nowadays wears the same clothes. This is because they all go to the same shops and buy the same clothes. If you want to be different, why not make your own clothes? Digitally printing is great for the people who don’t know how to design a garment from scratch, but who want to have a unique wardrobe that reflects their personality. The good thing about making your own unique wardrobe is that you can follow fashion trends and also mix it up with your favorite trends from a few decades ago.
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For those new to this industry. Print-on-demand occurs with direct-to-garment (DTG) printers. These are like large inkjet printers that can print directly on to cotton fabrics. Print-on-demand works for people starting out their clothing line because there are not many upfront cost. It works by you’re simply going to be having your credit cards charged when someone else buys your product from your website. This is great for small influencers or small retail brands. DTG is a great option for anybody who is unsure about how much inventory they should buy, because they don’t have that purchase history with their audience. Food is best friend shirt With DTG, you can offer new designs, try a new line, or target a more niche audience. If you’re not sure how these designs will perform, you won’t be risking that much with DTG. You can start with print-on-demand and then graduate into screen printing for each individual design. Let’s say you have a company logo with one or two colors in the design and you want to print on a black shirt. If you’re planning to sell 500 of them, it is not in your best interest to offer it on print-on-demand but rather try screen printing which you can produce for five or six dollars. Pricing is worth it to switch to traditional screen printing with as few as 50 pieces per design. If you know you can sell 50 pieces of a design, you’ll most likely be saving money with screen printing. Another positive to screen printing is the washability and feel of the print is a bit more premium than DTG.
So what’s best for your brand?
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