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One element of the project Go Ahead Underestimate Me That’ll Be Fun shirt. James is keen to emphasize is that it’s simply logical. “I’m not actually very radical,” she adds. “I consider myself a pragmatic optimist. I’m not out here telling fashion retailers that they need to do this tomorrow—I’m saying there are three particular steps they can take.” Indeed, the proposition of 15% of Black-owned businesses sitting on the shelves of major retailers as a direct reflection of U.S. demographics is really, as James previously put it, the bare minimum.
Go Ahead Underestimate Me That’ll Be Fun shirt, hoodie, sweater, longsleeve and ladies t-shirt
(Guy Tee)
(Ladies Tee)
(Hoodie Tee)Experimenting in a more digital-focused sphere has trickled into another facet of Mohney’s career that has remained mostly underwraps up until now, which is his work with medical garb. Mohney has been revamping the PPE Go Ahead Underestimate Me That’ll Be Fun shirt. designs for his grandmother’s medical supply company, Alunt since he was 18 and more permanently since 2018. Based in Mohney’s hometown of Buffalo, New York and founded in 1975, Alunt is responsible for manufacturing PPE, including hospital gowns for frontline workers and newborns. They also work directly with medical personnel to create customized pieces. Currently based in Los Angeles, social distancing has made it impossible for Mohney to travel back to Buffalo to assist with gown redesigns so he has been working on it remotely, drafting prototypes on the fashion design program CLO Modeled on an avatar—with killer cheekbones, too—he has made several designs that have helped make hospital gowns easier to wear, which comes in handy during the time of COVID-19 when full-coverage is necessary. “We want to make sure there is as little fuss as possible,” says Mohney of the reworked designs. There are thumb loops to keep the sleeve attached to the wearer’s hand and so that rubber gloves can be pulled over the cuff. Another addition? While most hospital gowns open up in the back and expose the wearer, Mohney’s has layered the gown with an extra piece of material that secures from the shoulder to the back so it doesn’t open up unnecessarily.
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